Social media, scheduling and AI
Practical guides for people who plan and publish social media, increasingly with an AI assistant doing part of the work.
Start here
- How to schedule social media posts: timing, formats and a weekly routine.
- Social media content calendar: plan a month in an hour.
- Cross-posting on social media: one idea, a version per network.
- Manage social media with AI: workflows with Claude and ChatGPT.
- MCP for social media: what MCP is and how scheduling tools use it.
- Approval workflows for agencies: keep clients and AI drafts under control.
What we write about
We focus on the parts of social media work that repeat every week: planning, writing for each network's format, getting approval and publishing on time. A growing share of that work is done with AI assistants, so many guides show real prompts and how to keep a human in the loop. When a guide mentions Postika, it sticks to what the product actually does. To try the workflows yourself, see the AI connection or pricing.
All articles
- Guides · 9 min readHow to Schedule Social Media Posts (Without Breaking Them)Learn how to schedule social media posts on Instagram, TikTok, LinkedIn, X and more: native tools vs schedulers, per-network limits and a checklist.
- AI · 8 min readHow to Manage Social Media With AI Without Losing ControlA practical way to manage social media with AI: what to delegate, how to connect Claude or ChatGPT to your scheduler, prompts and approval guardrails.
- AI · 9 min readMCP for Social Media: How AI Agents Schedule Your PostsWhat an MCP server for social media is, how Claude, ChatGPT and Cursor use it to schedule posts, setup steps per client, and what to check for safety.
- Strategy · 8 min readHow to Build a Social Media Content Calendar That LastsBuild a social media content calendar that you actually keep: fields to include, a weekly template, content pillars, cadence per network and AI help.
- Guides · 9 min readCross-Posting on Social Media Without Looking Copy-PastedHow to cross-post on social media without looking copied: adapt one idea to Instagram, TikTok, LinkedIn, X and Threads, with limits and examples.
- Agencies · 9 min readThe Social Media Approval Workflow Agencies Can Actually RunSet up a social media approval workflow for agency clients: stages, approval levels, deadlines, rules for changes, AI drafts and a ready checklist.
Frequently asked questions
Who writes the Postika blog?
The team at Miranda Network SL, the Spanish company that builds Postika, writes the guides based on how the product and the networks actually work.
Are the guides only for Postika users?
No. Most guides, such as how to build a content calendar or how to cross-post, apply to any scheduler. Product-specific steps are clearly marked.
How often is the blog updated?
We publish new guides regularly and update existing ones when networks change their limits or formats.