Every listing on social media, without the busywork
Paste the listing details and let your AI write the posts for Instagram, Facebook and LinkedIn, with open house reminders already on the calendar. Add the photos and approve.
Step by step
- 1
Connect the channels you use: typically Instagram, Facebook and LinkedIn, plus TikTok or YouTube for video tours.
- 2
When you take a new listing, paste the details into ChatGPT or Claude (address area, price, rooms, size, highlights, open house date).
- 3
Ask for the listing sequence across networks, pending approval.
- 4
Attach the listing photos (up to 10 on Instagram) or the walkthrough video in Postika and approve.
One listing, five posts
A typical listing sequence your AI can create in one prompt:
- New listing (day 0): Instagram carousel with 10 photos and a caption with the key facts; Facebook post with the same photos and a link to the listing page; LinkedIn post for your professional network.
- Video tour (day 2): a 45-second walkthrough as an Instagram Reel and on TikTok.
- Open house reminder (day before, 18:00): Facebook text post with date, time and address area.
- Open house day (09:00): Instagram post with one exterior photo.
- Under offer / just sold: short posts on Instagram, Facebook and LinkedIn.
Prompt: "New listing: 3-bed townhouse in Riverside, 142 m², garden, two parking spaces, €420,000. Open house Saturday 11:00 to 13:00. Create the sequence above, pending approval." Facebook reminders can be text-only and scheduled directly; carousels and video tours wait for the media. See Instagram carousels and LinkedIn multi-image posts.
A weekly plan between listings
| Day | Post | Network |
|---|---|---|
| Mon | Market update: 3 numbers from your area | LinkedIn, Facebook |
| Tue | Neighborhood spotlight (café, park, school) | |
| Wed | Buyer tip (e.g. what a survey checks) | Facebook, Threads |
| Thu | Listing of the week | Instagram, Facebook |
| Fri | Weekend open houses | |
| Sat | Short video tour | Instagram Reel, TikTok |
Your AI can write the market update from the numbers you give it. Postika does not supply market data, so paste your own figures and ask the AI to keep them exactly as written. Approval mode makes sure you check every price and figure before anything goes out.
Teams and brokerages
An agent with Instagram, Facebook, LinkedIn and TikTok uses 4 channels: Standard at €29/month. A small brokerage can create one project for the agency brand and one per agent, each with its own channels; 5 agents on 4 networks plus the agency's accounts is about 24 channels, which fits Pro at €49/month for 30. Postika is priced by channels, not seats (pricing). For agencies managing other agents' accounts, see Postika for agencies.
What Postika does not do for real estate
Postika does not import listings from your MLS or website, does not generate images or virtual tours and does not post Instagram Stories. If your listings live in a system with a feed or webhook, you can connect it through Zapier or Make so each new listing creates draft posts; you still add the photos in Postika, since the API carries text only. Check that every listing post follows your local advertising rules; approval mode leaves the final check with you.
Frequently asked questions
How many photos can a listing post have?
In Postika, up to 10 photos on Instagram and Facebook, 9 on LinkedIn and 4 on X. Pinterest takes 1 image per pin.
Can AI write my listing descriptions?
Yes. Paste the facts into Claude or ChatGPT and ask for a version per network. Keep approval mode on so you can check every figure before it is published.
Can I schedule open house reminders?
Yes. Ask your AI to create a reminder the evening before and on the morning of the open house. On Facebook these can be text-only and scheduled directly.
Does Postika connect to my MLS?
No. You can connect a listing feed or webhook through Zapier, Make or n8n to create draft posts, or paste the details into your AI.
Keep reading
- Simple pricing: pay for channels, not peoplePostika pricing is based on connected channels, not seats. From €29 a month with unlimited posts, projects, AI connection and API. 7-day free trial.
- Launch, ship and keep posting without a marketing teamPlan launch week on LinkedIn, X and Threads, turn changelogs into posts with Claude Code or Cursor, and automate from CI. From €29/month.
- For freelance social media managers with a handful of clientsManage 3 to 10 small clients from one account: a project per client, AI-drafted posts pending approval, and a price based on channels, not clients.
- Social media for small businesses that don't have time for itKeep your business on Instagram and Facebook every week without learning a new tool: ask ChatGPT or Claude, add a photo, approve. From €29/month.
- Let Claude plan and schedule your social media postsConnect Claude to Postika as a custom connector and let it draft and schedule posts on 8 networks. Every post waits for your approval first.